When you’re considering a custom LEGO® model for your business, the first question is always about cost. The investment in a custom LEGO® design varies based on several predictable factors: size and complexity, quantity ordered, branding requirements, timeline, and special features. We believe in complete transparency throughout the process, so you can plan your budget with confidence.
Trusted by companies such as…
If you’re ready to get specific numbers for your project, feel free to skip ahead to our quote section. Otherwise, let’s walk through everything that influences pricing so you can make the smartest decisions for your brand.
Quick Answer: What Most Clients Spend
Most custom LEGO® projects fall into three categories, each serving different business needs and budgets.
Small Projects typically include logo replicas, desk displays, or direct mail campaign pieces. These compact designs make perfect conversation starters and memorable brand touchpoints that recipients actually keep and display.
Medium Projects encompass employee gifts, trade show giveaways, or detailed mascot builds. These models strike the ideal balance between impact and investment, creating substantial brand presence without overwhelming budgets.
Large Projects feature building replicas, complex product models, or VIP client gifts. These impressive pieces become centerpieces in offices and reception areas, delivering maximum brand visibility and prestige.
Remember, per-unit costs decrease significantly as quantities increase, making larger orders more economical. The following sections will break down exactly what drives these pricing tiers.
Why Commission a Custom Model from LEGO® Bricks?
A custom LEGO® model is a powerful storytelling tool that creates lasting connections between your brand and your audience, not just a toy.
Unlike generic corporate swag like mugs, pens, or t-shirts that quickly end up in desk drawers or trash bins, LEGO® models invite interaction. Recipients don’t just receive them; they build them, display them prominently, and share the experience with colleagues and friends. This creates multiple touchpoints with your brand that extend far beyond the initial gift.
For marketers, custom models serve as magnetic conversation starters at trade shows, unique direct mail pieces that guarantee opens, and memorable campaign elements that social media audiences love to share. The building experience creates positive associations with your brand while the finished model provides ongoing visibility.
HR teams discover that custom models transform routine corporate gifts into memorable experiences. Whether celebrating work anniversaries, welcoming new team members, or marking company milestones, these models create emotional connections that strengthen company culture and employee pride.
Brand leaders use custom models to showcase company values, recreate iconic buildings, bring mascots to life, or demonstrate products in an approachable, engaging format. The tangible nature of building bricks models makes abstract concepts concrete and memorable.
When you commission a custom model, you’re investing in lasting brand visibility, emotional connection, and the kind of authentic engagement that builds customer loyalty and employee pride.
The Cost Drivers Behind a Custom LEGO® Design
Understanding what influences pricing helps you make smart tradeoffs and maximize your investment. Here are the key factors that determine your project cost.
Size and Complexity
- Larger builds and intricate details require more design hours and significantly more pieces, which directly impacts cost.
- However, you don’t need enormous scale to create impressive impact. Our experienced Brickmasters excel at identifying the most iconic features of your design and focusing detail where it matters most.
- This approach keeps projects efficient while ensuring the final model looks sophisticated and instantly recognizable.
Piece Count and Sourcing
- The specific pieces required for your design affect both cost and timeline.
- Certain colors or specialized elements may be harder to source at volume, potentially increasing per-piece costs.
- Our team can recommend color palettes and design approaches that use readily available pieces, helping control costs without compromising visual impact.
Quantity Ordered
- Bulk orders significantly reduce per-unit costs through economies of scale in sourcing, design amortization, and packaging efficiency.
- Consider planning multi-use campaigns that span onboarding gifts, client appreciation, trade show materials, and holiday presents.
- This strategic approach maximizes your investment while ensuring consistent brand presence throughout the year.
Custom Branding Elements
- Optional enhancements like branded packaging, custom-printed tiles, personalized instruction booklets, or specially-outfitted minifigures elevate the entire experience.
- Each addition increases the perceived value and professional presentation of your gift while strengthening brand recognition.
Timeline and Rush Needs
- Longer lead times provide more flexibility in sourcing and assembly, typically resulting in better pricing.
- Rush projects may require expedited piece procurement and priority scheduling, which can impact costs.
- Planning ahead helps optimize both quality and budget.
Revisions and Approval Cycles
- Our base pricing includes a defined number of design revision rounds to ensure your satisfaction.
- Providing consolidated, timely feedback helps keep projects on schedule and within budget.
- Multiple approval layers or extensive design changes may extend timelines and affect final costs.
Our Custom Model Design Process
We’ve refined our process to be professional, collaborative, and surprisingly straightforward. Here’s exactly what to expect when you work with Business Bricks.
Step 1: Consult and Plan – We start with a detailed kickoff call where we gather your vision, brand elements, size preferences, and project goals. This foundation ensures every design decision supports your specific objectives.
Step 2: Design and Preview – Our Brickmasters create a detailed 3D virtual render of your custom model. This preview lets you see exactly how the finished piece will look before we source a single brick.
Step 3: Refine and Approve – We work collaboratively on revisions until the design perfectly captures your vision. This stage ensures complete satisfaction before production begins.
Step 4: Build and Package – Our team handles piece sourcing, precise assembly, and creation of branded packaging with custom instruction booklets. Every detail reflects your brand’s quality standards.
Step 5: Quality and Delivery – Thorough quality checks ensure perfection, followed by secure shipping directly to your office, event venue, or individual recipients worldwide.
The result is a professional, high-quality LEGO® model that authentically represents your brand and creates lasting positive impressions with everyone who receives it.
What You Get With a Custom LEGO® Project
Every Business Bricks project includes comprehensive services that deliver professional results:
- Discovery call and creative brief to understand your vision and requirements
- Concept development incorporating your logos, brand colors, and reference materials
- Virtual 3D render delivered for detailed review before production
- Scoped revisions until you approve the final design
- Professional production and assembly by experienced Brickmasters
- Custom instructions and branded packaging that reflect your company’s quality standards
- Quality assurance checks ensuring every model meets our exacting standards
- Flexible shipping options including drop-shipping to multiple addresses and event-ready packaging
Optional services include light-up elements, printed custom bricks, premium packaging upgrades, and white-glove delivery for special events.
Transparent Pricing Overview
We believe in straightforward pricing that helps you plan with confidence. Business Bricks uses a per-brick pricing model that gives you predictable, fair costs based on your project’s actual size and complexity.
Optional upgrades like custom-printed elements, light-up features, or premium packaging are clearly itemized so you can choose exactly the level of enhancement that fits your budget and objectives.
Most custom LEGO® kits start around $18 per unit and scale based on size, complexity, and chosen features. This transparency sets us apart—while many competitors keep pricing hidden until deep in the sales process, we believe you deserve clear information upfront to make confident decisions.
Ready for exact numbers? Our custom quote form captures your specific requirements including size goals, quantity needs, and timeline, delivering precise pricing for your unique project.
Why Choose Business Bricks
Your investment deserves results you can measure and outcomes that matter to your business.
Our Brickmasters bring decades of design experience to every project, ensuring sophisticated results that reflect your brand’s professionalism. We’ve developed a proven process with virtual renders and quality checks that eliminates surprises and guarantees satisfaction.
We’re proud to work with global brands and fast-growing teams who trust us with their most important brand experiences. Our models don’t just sit on shelves—they drive booth traffic at trade shows, spark conversations in offices, and boost employee pride throughout organizations.
From initial concept through final delivery, we provide complete end-to-end service including design, assembly, branded packaging, and shipping coordination. You get professional results without managing multiple vendors or complex logistics.
Ready to Price Your Custom LEGO® Design
Getting your custom quote is straightforward and obligation-free. Simply share your project vision with us, and we’ll provide detailed pricing within one business day.
Include details about your project goals, desired model size, relevant brand elements, quantity requirements, target completion date, and shipping destinations. The more context you provide, the more accurate and helpful your quote will be.
Transform your next corporate gift, marketing campaign, or brand experience with a custom LEGO® model that people will actually treasure. Let’s bring your vision to life in bricks.